• Words Move Me – Sony adds social networking around reading (but doesn’t seem you can *buy*) – "Words move me" was created by Sony to celebrate the words that move us and to share our reading experiences with others. Connecting with readers around literary moments enables us to express our individuality, share our own stories, and find commonalities with others.
  (Thanks @gpetroff)
• Sony’s Daily Reader – Kindle Competition: Touchscreen Plus AT&T, for $399 – Includes software to link with local libraries and check out a library-based electronic book. Also has portrait reading mode (showing two pages), touchscreen, and broadband wireless access to add books without a PC.
• IKEA as destination retail, in Beijing – Although the store is designed similarly to Western IKEAs, the meaning and usage has changed. In Beijing, It's a place to rest and eat, more theme park than shopping emporium.
• The lost art of reading: David Ulin on the challenge of focus in an era of distraction – Who do we want to be, she asks, and how do we go about that process of becoming in a world of endless options, distractions, possibilities? These are elementary questions, and for me, they cycle back to reading, to the focus it requires. When I was a kid, maybe 12 or 13, my grandmother used to get mad at me for attending family functions with a book. Back then, if I'd had the language for it, I might have argued that the world within the pages was more compelling than the world without; I was reading both to escape and to be engaged. All these years later, I find myself in a not-dissimilar position, in which reading has become an act of meditation, with all of meditation's attendant difficulty and grace. I sit down. I try to make a place for silence. It's harder than it used to be, but still, I read. (via Putting People First)

• A thoughtful consideration (that could have so easily gone curmudgeonly) on the changes in how (and how much) we consume art – Cameras replaced sketching by the last century; convenience trumped engagement, the viewfinder afforded emotional distance and many people no longer felt the same urgency to look. It became possible to imagine that because a reproduction of an image was safely squirreled away in a camera or cell phone, or because it was eternally available on the Web, dawdling before an original was a waste of time, especially with so much ground to cover.
• Michael Pollan on the cultural shifts revealed by themes in food-related TV entertainment – The historical drift of cooking programs — from a genuine interest in producing food yourself to the spectacle of merely consuming it — surely owes a lot to the decline of cooking in our culture, but it also has something to do with the gravitational field that eventually overtakes anything in television’s orbit…Buying, not making, is what cooking shows are mostly now about — that and, increasingly, cooking shows themselves: the whole self-perpetuating spectacle of competition, success and celebrity that, with “The Next Food Network Star,” appears to have entered its baroque phase. The Food Network has figured out that we care much less about what’s cooking than who’s cooking.
• Nine Reasons RadioShack Shouldn’t Change Its Name – Best one is " RadioShack has problems beyond any issues with its name." Also they did already change name from Radio Shack to RadioShack.
• Radio Shack: Our friends call us The Shack – Do they really now? More proof that you can't simply declare yourself cool. Promo or overall rebranding, it reeks of inauthenticity.
• Understand My Needs – a multicultural perspective – A Japanese usability professional compares the norms of service that retailers provide in Japan with those elsewhere (say, his experience living in Canada), and then contrasts that to the common usability problems found in Japanese websites. Culture is a powerful lens to see what causes these differences, and how usability people can help improve the experience.

• In Recession, Strategy Shifts for Retail – It's hard to parse this piece; it's about a lot of cost-cutting stuff that is happening in retail but the tone suggests that these are innovative ways for companies to be more responsive (better customer service? better localization of products?) and integrated (linking the in-store and online experiences?). I'm skeptical and don't believe the concluding statement that this is happening because we're not spending in stores like we used to, it's too close to the whole "innovate your way out of a recession" talk and I don't think retail is an adaptable industry to take on a frame shift like that.
• An evolutionary perspective on what we display to others with our consumption (not clear how there's anything new here, though) – Instead of running focus groups and spinning theories,marketers could learn more by administering scientifically calibrated tests of intelligence and personality traits. If marketers understood biologists’ new calculations about animals’ “costly signaling,” they’d see that Harvard diplomas and iPhones send the same kind of signal as the ornate tail of a peacock.

  Sometimes the message is as simple as “I’ve got resources to burn,” the classic conspicuous waste demonstrated by the energy expended to lift a peacock’s tail or the fuel guzzled by a Hummer. But brand-name products aren’t just about flaunting transient wealth. The audience for our signals care more about the permanent traits measured in tests of intelligence and personality, as Dr. Miller explains in his new book, “Spent: Sex, Evolution and Consumer Behavior.”

• Lovenest: Help Keep Your Baby’s Head Round – The parent-of-baby market seems unique in its (often peer-reinforced) drive to identify new needs and corresponding solutions. This leads to a lot of stuff being produced, some as expensive replacements for existing satisfactory (if generic) solutions, but much of it seemingly innovative. I suppose the work of a parent now includes the emotionally fraught process of trying to sort out the difference.
• Icon-o-Cast by Lunar : Best products & experiences for new moms & their babies – This is a really great discussion about how parents-to-be seek out product information, what products are offering and not offering, the challenges around integration with other products and with the existing home environment. Good insight and tons of opportunity for designers, brands, and retailers.

• Spokane residents "smuggling" banned phosphate-containing detergents from out of county and out of state – The quest for squeaky-clean dishes has turned some law-abiding people in Spokane into dishwater-detergent smugglers. They are bringing Cascade or Electrasol in from out of state because the eco-friendly varieties required under Washington state law don't work as well. Spokane County became the launch pad last July for the nation's strictest ban on dishwasher detergent made with phosphates, a measure aimed at reducing water pollution. The ban will be expanded statewide in July 2010, the same time similar laws take effect in several other states.
  Many people were shocked to find that products like Seventh Generation, Ecover and Trader Joe's left their dishes encrusted with food, smeared with grease and too gross to use without rewashing them by hand. The culprit was hard water, which is mineral-rich and resistant to soap. As a result, there has been a quiet rush of Spokane-area shoppers heading east on Interstate 90 into Idaho in search of old-school suds.

We Need Your Help, Vancouver, February 2009

The Killarney Market in Vancouver, B.C. accepts the inevitable: customers will take shopping carts in order to transport their groceries home. Rather than scolding customers or making the behavior illicit, they give permission and provide an extra service: cart retrieval. Sure, this could be better presented and better implemented, but it’s an interesting response to the common behavior, giving permission and supporting the obvious instead of demanding or forcing it to stop.

And a refreshing contrast from the increasingly common post-design solution (using our friend, technology) that locks cart wheels if they leave the property boundary, deterring removal in a rather unsubtle fashion.

Carts and Borders 1, Oakland, August 2006

Carts and Borders 2, Oakland, August 2006

Oh no, Oakland, August 2006

See also:
Curb Appeal
There is Nothing New Under the (Rising) Sun

• Some brands remain untouched by discounts – Yet another (rambling anecdotal) story about changes in purchase behavior. We just did an ethnographic study in this area and didn't see (or probe for) the brand-motivating power described.
  "The reasons fall mostly into three categories: old habits die hard, brand loyalty runs deep and the Economics 101 law of supply and demand means the most sought-after brands can command the best prices. Beyond that, there are some items consumers stubbornly just won't forgo — sale or not — no matter how hard they're trying to stretch their budget.
  …
  "There are certain categories … where there are no substitutes accepted. It's infusing your brand with those things that people then say 'I have to have the real thing.'"
  …
  Heather Fox scours stores for sales and clips coupons for food and clothing discounts. But she won't cut corners when it comes to her Marlboro Lights.
  …
  Corlett puts it differently. "You may drink less Coke, but you're not giving up Coke," she said."

Recently I was in the Starbucks in the Lucasfilm Letterman Digital Arts Center

and was surprised to see what was written on the chalkboard

Starbucks is the same EVERYWHERE. What makes us different is our customers = YOU. We’ve worked all over the city, all over the state and we can honestly say that you are the BEST customers EVER. PERIOD. We see you everyday. People from LUCAS, PAC UNION, YMCA, B&B, THE PRESIDIO, THE MARINA & so many more…
You make us love our jobs, make us love coming into work – thank you! Thank you for being you.
Lucky us!
Happy Holidays.

I am not a regular at this Starbucks, so I don’t know how genuine this acknowledgment of a special relationship feels. It’s a curious example of transparency, asking customers to care about whether or not the workers like their jobs or not, and it’s a curious example of localized empowerment. Does corporate really want individual stores making statements like “Starbucks is the same everywhere?”

What do you think? Is this believable or giddy holiday spirit from someone who used to work on the yearbook team in high school? Should Starbucks be encouraging or discouraging this sort of expression in their stores?

Two favorite topics – groceries and stories – collide when the NYT profiles a Cleveland-area grocery chain

“One of the things Whole Foods taught us is the need to tell stories” about our products, Mr. Heinen said. In fact, Heinen’s has 50 stories that it trains employees to tell customers about its meat, produce, baked goods and other items.

This month, Whole Foods took another step forward on this front, designating one employee from each store as a “value guru.” Those employees now give regular tours highlighting sales, local and seasonal items and popular selections from its private label brand.

With all the scaremongering over Americans not taking vacations this summer, perhaps the Whole Foods tour will be substituting?

The Loft store in Tokyo has an entire section that offers a huge range of reusable grocery store bags. Do the Japanese values around “choice” and “sustainability” collide? Does it make sense within that culture? Does it make sense to outsiders?

I had an uncomfortable reaction along the lines of “Oh, crap, something else to buy.” It seemed to contradict my expectations of restraint in a product category that carries a meaning of “sustainable.” Of course, that may not be the meaning that these bags have in Japan.