If you’re holding one, you can turn the page. But it’s very possible that you’re nowhere near a turnable page now. You’re reading on a computer or a hand-held device, even though this column was intended for a magazine — a Sunday newspaper supplement that started in 1896. Like hardcover books in Kindle editions and “Daily Show” clips on the Web, this column is produced in large part for a medium other than the one in which it is consumed. That creates some dissonance.

More than 35 years ago, Laya Wiesner first came up with the idea of convening a workshop at MIT University on Women In Science and Technology (WIT). In her role as the wife of Jerome Wiesner, then the 13th president of MIT, she immersed herself in what she recognized was a critical educational issue. The subsequent report introduced the above questions, the guiding objectives of the WIT Workshop held at MIT in 1973, which focused on the challenging dearth of women in the science, technology, engineering, and math fields (STEM).

Truth is, the use of these new technologies has been quite limited when it comes to the way companies build their brands. To date, most technology-enabled, brand-building approaches have focused on brand expression and communication…

“It’s an attendant who knows what’s going on and has functions that go from sanitation to exchanging a few words with you to generally having a sense of what should be done,” said Jerome Barth, the partnership’s vice president for operations. “People see them, and they know the bathrooms are clean.”

Over Thanksgiving a friend graciously house-sat at our apartment. It took my wife more than an hour to write a detailed description explaining how to use our new TV setup. After explaining how to use the mouse and keyboard, we had to describe how to switch among applications.

I still read, of course. I read all sorts of things: Web sites and blog posts and e-mail messages and Tweets and even, occasionally, a newspaper or magazine article…

Deep reading — the kind that you engage in when you get lost in the syntax and imagery and the long, convoluted sentences of a really meaty book — is a special sort of exercise that creates a new part of the brain that did not exist at birth."

(Thanks, Mom!)

"The big disappointment was learning that the Kindle DX is not accessible to the blind," Ken Frazier, the University of Wisconsin-Madison director of libraries, said in a statement. "Advancements in text-to-speech technology have created a market opportunity for an e-book reading device that is fully accessible for everyone. This version of the Kindle e-book reader missed the mark."

40 authors born and lived in Istanbul wrote their own feelings, thoughts and memories in their own style about 40 districts of Istanbul for this project originated from the idea that every district has a different story, a different identity and a different spirit.

Realized in cooperation with Istanbul 2010 European Capital of Culture Literature Directorate and Heyamola Publications the project ‘My Istanbul’ will display Istanbul’s recent history by the words of witnesses while each district is being re-interpreted by sui generis views of the authors.

The winning SuperFlyer concept came from a collaboration of Shalin Amin, Holly Hagen, Leslie Kang, and our buddy Jake Cressman.

Available both online and as an iPhone app, the videos are simple, fixed-camera affairs. No dramatic introductions or filmed scenes, just black and white recordings of authors sitting at a table and reading from their work. By eliminating frills, the focus is on the author and production time and costs are kept to a minimum.

Some authors have taken to [publisher requests to use digital to promote] better than others…using their books as a device by which to cast shade, create depth, movement, hopefully leading them to new places, new ways of making meaning.
(via kottke)