ChittahChattah Quickies

  • In praise of the single-use device – 1) The over­all trend is clearly towards media devices with mul­ti­ple (but dis­crete) func­tions.
    2) There’s still room for a solid hand­ful of dedicated-use devices who do their job really, really well; for read­ing plain text, a device like the Kin­dle could fit into that cat­e­gory.
    3) A lot of what we read isn’t plain text. It never was.

    Poten­tial solutions:

    1) When­ever pos­si­ble, tear down the walls between the “sep­a­rate” func­tions on multi-function devices. It should feel like a device that has one func­tion — just that the func­tion is com­plex, mul­ti­lay­ered, inte­grated.
    2) Within the con­tent, too, stop treat­ing text as if it could be fully iso­lated as a sep­a­rate data chan­nel from every other kind of media.
    3) The end of the multiple-function device, and per­haps even the multi-media object; the birth of the inte­grated–func­tion device, and the inte­grated–media object. These last two were made for each other.

  • Kottke: People read more than books – E-readers — are all focused on the wrong single use: books. The correct single use is reading.

This Year’s Virtual Model

Not new, but new to me: Lands’ End Virtual Model, allowing people to shop online for clothes and see what the clothes would look like on a person. The idea is that the person is you, the shopper, but there’s a fundamental disconnect between projection onto a mannequin (digital, even) and projection into a mirror. The person in the mirror is us. It doesn’t approximate us, it looks exactly like us and it naturally moves in response to our every movement. The virtual model is clumsy in comparison.

I think the whole notion of seeing the clothes in context is (including in combination) is brilliant, but I think the conceit (and it really is just that) of presenting this us a projection of us is completely wrong. Looking in the mirror is the gold standard and this breaks that badly. There’s a lot of customization (just like an avatar builder) of height, weight, body type, skin tone, hair style, etc.

So I started with
model1

Umm, hello, body image norms?

and eventually customized him/me/it to end up with
model2

Umm, is it weird to post this? It’s virtual, but the concept suggests this approximates what I look like in my underpants. I can tell you not to worry, it really doesn’t, but the idea seems a bit transgressive, because of the level of accuracy we expect from representations. A photograph isn’t me, but carries a certain truth. Also don’t worry, no actual underpants pictures of me are coming up in this post either.

As for the virtual me, I think we’ll feel better if he/me has some clothes on!

model3

Frankly, I think this Simpsons avatar is more true version of me, even though it abandons reality, it also offers a kernel of truth and overall feels more accurate.
simpsons

Update: maybe the avatar isn’t meant to be a model, but instead an effective salesperson?

ChittahChattah Quickies

  • Drowning in Data in Kathmandu – Exchange between me and Dave Robertson about how to process the overwhelming amount of experiential and visual stimulation that comes from spending time someplace very foreign.
  • Obituary: Ray Browne / Scholar who pioneered the study of popular culture – Ray Browne, an Ohio university professor who was credited with coining the phrase "popular culture" and pioneering the study of things such as bumper stickers and cartoons, has died. He was 87.

    He developed the first academic department devoted to studying what he called the "people's culture" at Bowling Green in 1973.

    "Culture is everything from the food we've always eaten to the clothes we've always worn," he said in a 2003 interview.

  • Disney offers refunds for Baby Einstein DVDs – Canadian and U.S. parents who feel duped by claims that Baby Einstein videos were brain boosters for their infants and toddlers can now get a refund for old merchandise from the Walt Disney Company.

    The company agreed after a lengthy campaign by a coalition of educators and parents, who complained Disney's marketing materials implied their videos for babies under 2 years of age were beneficial for cognitive development.

    The move to compensate some customers comes after Disney's Baby Einstein stopped using some claims following a complaint lodged with the U.S. Federal Trade Commission by the Campaign for a Commercial-Free Childhood.

    The group alleged deceptive marketing.

    "Disney took the word 'educational' off of its website and its marketing, but we felt that parents deserved more," child psychologist Susan Linn, co-founder of the organization, said yesterday.

ChittahChattah Quickies

  • Canadian authors to pen easy-to-read books – Several Canadian authors are joining forces with a literacy group to launch a set of easy-to-read fiction books for adults with poor reading skills.

    The project in Britain engaged the services of bestselling authors such as Maeve Binchy and Ruth Rendell to write simpler stories. As a result, adults with minimal literacy abilities said they wanted to read more after picking up the books.

    Eaton says the Quick Read Canada books will be available next fall in libraries and literacy centres for free or, in retail stores for about $10.

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ChittahChattah Quickies

ChittahChattah Quickies

  • Amazon’s Kindle app for the PC – (Is it still an app if it runs on a computer?) While it seems to be tied to the launch of Windows 7 this week, it will also run on XP, etc. The Kindle experience starts to become platform independent. So what it is? A UI? An OS? An ecosystem? Or a store?
  • Advertising – The People Spoke. In Windows 7, Microsoft Says It Listened – Microsoft asks PC users for feedback. But after the debacle with Vista, they realized that the concept of consumers as an intrinsic part of the development process could be an effective selling point for Windows 7. And so was born a campaign carrying the theme “I’m a PC and Windows 7 was my idea.”
    “Our customers co-create the product with us,” said David Webster, GM for brand and marketing strategy “We’re using the customers’ voice to tell our story.”
    In one ad, these words are superimposed over a photograph of a woman: “I asked for it to use less memory. Now it uses less memory. I’m a tech goddess.”
    In another ad, these words appear over a photo of an older man: “I suggested they make it less complicated. Guess what? Now it’s less complicated. I so rule.”
    In commercials, Microsoft engineers say, “Bring it on; what do you got?” PC users fire back with pithy phrases like “Less clutter, just less clutter.” And the engineers reply: “Loud and clear. We’re all over it.”

ChittahChattah Quickies

  • Target jumps into book price war started by Wal-Mart, Amazon – What started as a book price skirmish between Wal-Mart and Amazon.com is showing signs of becoming a much broader holiday battle. Today retail giant Target announced it is matching Wal-Mart's online price of $8.99 for top selling, soon-to-be-released titles, including "Under the Dome" by Stephen King and "Breathless" by Dean Koontz.
  • Health Concerns Drive New Rituals (or attempts to create new rituals, top-down) – The handshake, with its potential to transfer the flu virus, should be replaced with the safer — and more contemporary — pound [aka fist bump] says the dean of medicine at the University of Calgary.

    "It's a nice replacement of the handshake because you can't just refuse to shake someone's hand. It's rude and seems almost un-Canadian," he said. "This is a nice, intimate gesture: a gentle bump of the fist that replaces the handshake if you get used it."

    The pound, or fist bump, is a greeting that originated with American black youth in the 1960s and is commonly used among sports teams.

ChittahChattah Quickies

  • The Day It All Changed: The BookServer project – BookServer is a framework of tools and activities. It is an open-architectured set of tools that allow for the discoverability, distribution, and delivery of electronic books by retailers, librarians, and aggregators, all in a way that makes for a very easy and satisfying experience for the reader, on whatever device they want.

    The Internet Archive expanded the availability of books to millions of people who never had access before, bringing knowledge to places that had never had it. Who knows what new markets that will create, or more importantly what new minds will contribute to our collective wisdom as a result of that access. In the same motion, Brewster demonstrated a world where free can coexist with the library borrowing model, and with the commercial marketplace. Protecting the interests of both of those important constituencies in this ecosystem. He also portrayed every 'closed system' including our big retail friends and search engine giants, as small potatoes.

  • Stack America: Freedom from Choice + Surprise + Curation – Stack America is the subscription service that brings the best in hard-to-find independent magazines directly to your home or office. Based in New England and created in response to the huge demand for Stack from American subscribers, it exists to offer a targeted selection of independent magazines for anyone subscribing in the USA and beyond. (via DesignObserver)
  • ANONthology – The Anonthology is an experimental project to assess the importance placed on name and reputation over quality of writing. Amongst the writers contained within we have Orange and Genius Prize winners, Booker and Pulitzer Prize nominees. We have one author who’s sold over half a million copies, another who’s written over fifty books. But can you tell which is which? And how does it change the reading experience, not knowing if the author is young or old, male or female?

    (via Springwise)

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Localized Wayfinding

parking
drawbridge
Airport Wayfinding, Schiphol Airport, Amsterdam, May 2009

The first time I ever encountered localized parking designation was my childhood visit to Disney World; the tram drivers reminded us we were parked in Goofy 7 or Mickey 7 or something. Of course, I still enjoy taking note of it (see a recent post here). The highly-localized version above was entertaining and both confusing and educational (the herring icon makes no sense until one discovers that the Dutch really love their herring). Now, this confusion is inevitable when traveling and (as I’ve written about before) can be a great opportunity for learning. And practically, most people that park at the airport are locals, not incoming tourists, so there is little impact on the experience from not understanding the reference. Indeed, since nothing about the icon is meant to convey its function, serving only to label a particular region, visitors can still make use of the bird-on-a-post (?) icon perfectly well, without any understanding of its meaning.

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