Posts tagged “biofeedback”

Out and About: Steve in Brisbane

I got back last week from two weeks in Australia, traveling around as well as speaking at UX Australia in Brisbane and Service Design Melbourne. Here is the third of four posts with some of the highlights (see 1 and 2 previously). All my pictures are making their way to Flickr, as well.


Hmm. Update: Golden Casket is a lottery company, not the store itself. And “casket” more typically refers to something like a treasure chest than a coffin. The language discontinuities wonderfully surprising!


Brilliant idea to highlight a positive so specifically.


Burger King, in some parts of Australia, is Hungry Jack’s.



While the text and icon evoke the fleeing-immigrants signs seen in Southern California and Arizona, this supposedly refers to a traffic island in the middle of the street where pedestrians can wait if they are caught in the road when the light changes. However, this location had no such island.


Dolphin attendance. What can we infer about the dolphins with the dashes in place of checks? Or the dolphins with a line through the week?


Jelly.


Peanut butter.


From the Gallery of Modern Art (or, if you prefer, GOMA), biomorphic scooters.


“I never stopped loving you” reminded me of the iconic “I love you so much” graffiti-cum-icon in Austin. One is in an art museum, and the other is on the side of a building.


The piece is called Distillery: Waveforming. It uses biofeedback, as you clip a pulse oximeter to your earlobe and the iPad display starts to play mellow music and visually echo your heartbeat. It was like a digitally-induced high. I hope we all get one soon.

ChittahChattah Quickies

  • The Nike Experiment: How the Shoe Giant Unleashed the Power of Personal Metrics – Using a flood of new tools and technologies, each of us now has the ability to collect granular information about our lives—what we eat, how much we sleep, when our mood changes.
    Not only can we collect that data, we can analyze it, looking for patterns, information that might help us change both the quality and the length of our lives. We can live longer and better by applying, on a personal scale, the same quantitative mindset that powers Google and medical research. Call it Living by Numbers—the ability to gather and analyze data about yourself, setting up a feedback loop that we can use to upgrade our lives, from better health to better habits to better performance.
    Nike has discovered that there's a magic number for a Nike+ user: 5. If someone uploads only a couple of runs to the site, they might just be trying it out. But once they hit 5 runs, they're massively more likely to keep running and uploading data. At 5 runs, they've gotten hooked on what their data tells them.
  • To Sleep, Perchance to Analyze Data: David Pogue on the Zeo sleep monitoring system – Just watching the Zeo track your sleep cycles doesn’t do anything to help you sleep better. Plotting your statistics on the Web doesn’t help, either.

    But the funny thing is, you do wind up getting better sleep — because of what I call the Personal Trainer Phenomenon. People who hire a personal trainer at the gym wind up attending more workouts than people who are just members. Why? Because after spending that much money and effort, you take the whole thing much more seriously.

    In the same way, the Zeo winds up focusing you so much on sleep that you wind up making some of the lifestyle changes that you could have made on your own, but didn’t. (“Otherwise,” a little voice in your head keeps arguing, “you’ve thrown away $400.”)

    That’s the punch line: that in the end, the Zeo does make you a better sleeper. Not through sleep science — but through psychology.

  • Baechtold's Best photo series – While they are framed as travel guides, they are really more visual anthropology. A range of topics and places captured and presented in a compelling and simple fashion, illustrating similarities and differences between people, artifacts, and the like.
  • It's girls-only at Fresno State engineering camp – This is the first year for the girls-only engineering camp. Its goal is to increase the number of female engineering majors at Fresno State, which lags behind the national average in graduating female engineers. Nationwide, about 20% of engineering graduates are women. 20 years ago the national average was 25%. At Fresno State, only 13% of engineering graduates are women.

    Jenkins said he hopes the camp will convince girls "who might not have thought about it" that engineering is fun, and entice them to major in engineering.
    (via @KathySierra)

  • Selling Tampax With Male Menstruation – This campaign, by Tampax, is in the form of a story featuring blog entries and short videos. The story is about a 16-year-old boy named Zack who suddenly wakes up with “girl parts.” He goes on to narrate what it’s like including, of course, his experience of menstruation and what a big help Tampax tampons were.

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