Cupid’s Span, under repair. I think cartoonist Don Martin would have liked this.

See all observational ephemera.

PimpThatSnack is an insane website, documenting in reasonable detail some ambitious projects to look at a familiar snack and cook up really really large versions.

I wrote recently about rediscovering the vanilla slice on a trip to Toronto. Here they produce a very very large vanilla slice, shown here next to a regular-sized treat.

That is the money shot in all their projects – the original dwarfed by their pimped-out creation. Here’s a Nutrageous, complete with insanely-supersized-wrapper.

Another great example of consumer participation in a previously-limited-to-producer behavior, a theme I wrote about a while back.

And of course, we’ve got some ironic Google ads inserted into their pages.

Low-Carb? Sugar Free? These are death-inducing creations; not sure where Google’s algorithm gets those ads from!

Fat Guy Shirts targets a specific consumer, with t-shirts up to 5X, sporting proud (or is it denial) slogans. I wonder if we’ll see Fat Chick Shirts anytime soon (and no, shirts that say “No Fat Chicks” don’t count).