I wrote about our connection to others who have the same product we do

When we go through decisions to acquire things that are visible, in many cases, that’s a personal decision. The belongingness we feel when we observe that in someone else is a great deal of fun, not a product of personal inadequacy. I wouldn’t nod at someone else carrying a can of Coke. I might nod at someone else wearing a Rolling Stones tongue shirt. Hey, I might nod at someone else drinking a can of Jolt (I drink neither, I’m just hypothesizing about the level of identity, meaning, uniqueness, tribal, outsider, etc. embedded in the various product choices). I do have a few shirts with tongues on ’em, however.

Today Karl Long points out

a site that tracks the top cameras used on flickr (the info is stored inside the photo file and can be extracted if you know where to look, I guess), and my camera – the Nikon D50 – is the top one listed.

For no real good reason, this makes me feel good. I have recommended this camera to others; I feel a bit of personal investment in the brand of the camera+model, this is some silly validation of my decision and loyalty, I guess. Popular doesn’t always equal good, but at an emotional level I’m going to choose to ignore that.

Back in May we told you about McDonald’s setting up a ludicrous Global Moms Panel and today here’s KFC doing the same thing.

KFC today announced the formation of its KFC Moms Matter! Advisory Board. Moms from all walks of life and different parts of the country will join a group of mothers employed by KFC on the new Advisory Board. The group will help KFC harness the experience that motherhood provides, and channel that knowledge into ways to better meet moms’ needs.

Julienne Smith, founder and author of “Food For Talk,” a recipe box of conversation starters that promote family bonding, will join the Advisory Board as an expert contributor.

“As a mom and author, I know from experience that families are starved for quality time,” says Smith, who describes herself as a “professional mom.” “Meals are a great occasion to reconnect and who better than KFC to bring us all to the table to talk about ways to make that time mean even more.”

The Advisory Board will meet in person bi-annually, hold quarterly conference calls and host monthly dinner meetings in their hometowns to gain information and advise KFC on everything from trends that affect families to new product ideas. Its first task will be to work closely with the company to establish a user-friendly, online community aimed at reducing everyday stress for moms. In development over the next year, the online community will roll- out nationally for all moms to share in 2007. Moms will be able to use the site to receive tips, participate in webcasts, win weekly drawings and contribute to an e-newsletter.

This sounds a little better than McDonald’s version, which focused on superstar overachieving Olympian moms and had little to say about what the results would be. But it also seems that KFC has already figured out what they will be launching, so is this a usability panel? And do we trust this company when they tried to convince us in 2003 that we’d lose weight by eating their food?

A new restaurant in Mumbai

is called “Hitler’s Cross.”

A huge portrait of a stern-looking Fuhrer greets visitors at the door. The cross in the restaurant’s name refers to the swastika [originally a Hindu icon – SP] that symbolized the Nazi regime.

“This place is not about wars or crimes, but where people come to relax and enjoy a meal,” said restaurant manager Fatima Kabani.

Now that is some serious PR spin! All you need is “our consumers tell us that…” and it’d be in the top 10 of all time.

It reads like a marketing class exercise (or dare), doesn’t it? Find some way to take the most negative thing imaginable and productize it or present it as a benefit or a brand.

We saw Little Miss Sunshine on Saturday (highly recommended) in our first visit to a theater in months and months. The guy in front of us (English likely being a second language) asked for tickets to Snacks On A Plane (good luck, buddy, snack boxes are $5 now).

Anyway, at the risk of adding to a heavily crowded blog-topic, “Snakes on a Plane,” the wildly hyped high-concept movie, turned out to be a Web-only phenomenon this weekend, as that horror-comedy starring Samuel L. Jackson took in just $15.2 million at the box office in its opening days. The article runs through the history of the film and the hype and the marketing and the buzz pretty nicely, but did any of us expect it to do well? It seems like there’s some confusion between irony, post-irony, and post-post-irony…okay, that’s a lot of bullshit, but my way of saying that it can be fun to be involved with something that you know is crap, but that’s a very different sort of loyalty than, say, Harley-Davidson owners with company-logo tattoos and wardrobes that consist entirely of HOG-branded t-shirts.
Update: shortly after posting this I see on BoingBoing that a guy did indeed get a SoaP tattoo – I don’t think this changes my thesis, but it is ironic.

Studio sez: Hey, here’s a bad movie.
We say: Hey, that is a really bad movie. Ha-ha! We can’t believe how bad it is! You should, oh, I dunno, add some more cursing into it, heh heh, it’s soooo bad. It’s bad. A bad movie. Heh.
Studio sez: Yeah! It’s a BAAAAD bad movie. Here’s some more cursing. And more over-the-top bad stuff. We know you know it’s bad.
We say: Hey, they put more cursing into it! It’s pretty silly and funny and bad. It’s a bad movie.
Studio sez: You know that we know that you know it’s bad.
We say: Yeah, it’s a bad movie. Snakes on a plane, yo. Heh.
Your mom sez: Are you fellas going to see this snake movie?
We say: Hey! Bad movie! Snakes on a plane!
Studio sez: Here it is! The movie you have been talking about.

[crickets chirping]

Come on! How much appeal is there for crap, compared to the appeal of making fun of crap? Just because the studio got in on the fun, doesn’t mean anyone was really persuaded or had much intention. I guess a Rocky Horror cult particpation thing could have emerged (and still could; it’s early days, some of these films take on second and third and beyond lives), but it didn’t seem likely.

And as I posted before, the meme definitely jumped the shark. I don’t know if they talked about the movie on The View, but I wouldn’t be surprised. If being ironic is supposed to be cool, I don’t want Barbara Walters or Parade Magazine in on the joke with me.

Our hotel in Washington was just blocks away from The Phillips Collection, a small museum (made up of an old house and a modern extension). I paid $12.00 to see the Klee exhibit (although the permanent collection is free). I don’t remember the last time I went to museum alone; lacking much of a grounding in art and artists it’s that much more of a challenge without someone to talk it over with — even the basics of who these artists were and what they were known for is helpful in order to build up a bit of a vocabulary. Given that, the Klee exhibit was worthwhile since I learned a fair amount about the artist and saw a lot of his work (I remember that he was actively championed in the US but never came here, was insanely prolific, had enormous variety in visual styles).

My favorite pieces were from the permanent collection, although much of it seemed browned and faded and cracked (more than I’ve never noticed in other galleries). Too much of the commentary had to do with the Collection itself (I learned a new word: deaccession, the removing of a work from a collection).

The Luncheon of the Boating Party (Renoir) is very cool. It was given a prominent place at the end of a small room. It’s one of those paintings where you think a light is being shone upon it, but it’s all in how it was painted. It just glowed with light, and with the complex energy and stories of these characters all in place.

Philip Guston, Untitled – 1980. I don’t know why I liked this, I just did. The cartoon-y look certainly appealed.

Approaching a City by Edward Hopper was a familiar and surprising subject for a painting. This would be a great photograph, but who would think to paint it?

Nicolas de Sta?´l (I’m not sure this was the piece I saw; they had a few de Sta?´l and all were amazingly thick-thick-thick with layers of paint, very cool in person but useless to see here).

Obviously these compressed on-screen images aren’t meant to evoke anything except recognition.

I’m totally psyched to report that starting in September, I’ll be teaching Design Research Methods again at CCA in San Francisco, in partnership with Todd Wilkens.

Two interesting signs from Salt Pond Beach on Kauai, Hawaii.


That’s some pretty impressive improvisation from the county. Sure, it looks like hell, and is a little embarrassing (these are “official” County signs?) but it fits right in Hawaii, especially the laid-back culture of Kauai. But mostly what I think about is the non-standard problem solving. What layers of bureaucracy would the park manager have to go through to get a new sign printed up? How long would it take? Meanwhile, they’ve taken some initiative to get their problem solved (including some non-standard mounting solutions).

Here’s an amusing but important official sign.

And an even more official sign that is pretty confusing. Who takes a bath in the restroom? And what is a rubber balloon and why is there a problem?

One more improvised sign, slightly more visually appealing (but with a much simpler message).

Rob Walker’s Consumed takes a look at Poketo

The project that became Poketo began in 2003 with a show at a space called Build, in the Mission District, featuring work by six artists. This time, in addition to paintings, the exhibition included wallets. The physical objects were all the same (stitched-together vinyl and plastic, folding to 4 inches by 4 inches), but each artist printed his or her own design on a set of a dozen wallets, which were priced at $15 each. While it is not unusual for a well-known artist to dabble in consumer goods that are more accessible to a wider audience, the wallets essentially reversed that formulation. These consumer goods served as promotional items that might draw attention to the work of a lesser-known artist. “We wanted to expose our friends to the wider world,” Myung says. Wallets were a particularly good medium, in that they are carried around, not hung on a wall at home.

We bought two of these gorgeous wallets at WonderCon a couple of years ago. I got a lot of great comments for my interesting wallet, featuring a sci-fi cartoon scene with aliens and interplanetary landscapes.

Not my wallet, but similar, by the same artist, Martin Ignatius Cendreda.

But it was a piece of crap. It was horribly designed, with insufficient holders for cards and an extraneous change purse (change purse? In a wallet?). And it didn’t last at all. I repaired it myself with clear packing tape many times. I was thrilled to have an ordinary item that was made special by its visual and artistic appeal, but why trade off basic functionality? Eventually, I gave up. I bought a recycled rubber wallet that is more subtle in its beauty (and its story), and I won’t go back to something that doesn’t work for me. I’d like to have seen Walker (or anyone else that reviews the work of these darlings) acknowledge that the product isn’t usable and doesn’t last.

My colleagues and I used to talk about productizing the idea of “having a vacation in your own backyard” (pre 9/11, even). The SF Chron is running a series in the travel section detailing just how to do that. In today’s edition, a couple spends their summer vacation at Santana Row (a horrifyingly fake-fancy mall in San Jose)

Inside, sunny Mediterranean gave way to light walls, dark wood and clean, vaguely Asian lines. We made good use of the rooftop pool (as did a margarita-fueled girlfriend weekend party) and small but well-chosen selection of equipment in the gym before having a marvelous dinner at Citrus.

Feeling sophisticated and far from home, we crossed the courtyard to Vbar, whose dramatic red light, setting liquor bottles aglow against the ebony back bar, has won a degree of local fame. From the balcony, we looked across to apartments and condos above the stores. Most were still open, and the streets were buzzing. We hit the sidewalks again, entering a New Orleans-style flow of partiers drifting in and out of bars, restaurants and stores, drinks in hand.

After a late movie at CineArts at the edge of Santana Row, we made our way back through the throngs at 1 a.m. Wiggling through the line waiting to get up to Vbar, we flashed our room key at the bouncer. He made a path for us to the elevator, where we ignored someone’s abandoned drinks. For the second time that day, we retreated into the hotel’s soothing quiet.

The shops and restaurants, perfectly designed to mimic Old World elegance, do feel a bit like Europe’s grand shopping avenues, even if the illusion ends at parking lots or busy thoroughfares within a few blocks. The polished mimicry also feels a lot like Downtown Disney, and the artifice can be enervating. In the morning, we were happy to head back to our ordinary surroundings, but Santana Row’s beautiful buildings, cars, landscaping and people made for a delightfully indulgent and restful interlude.

Today’s Brevity:

WTF? The song was written in 1974 and was a hit for Kim Carnes in 1981 (ignore the typo on that page that puts it ahead 10 years).

So much for reflecting something vaguely current!