Posts tagged “product”

Blak is blak

coke_blak.jpg
via Reuters

Coca-Cola will launch a coffee-infused soft drink called Coca-Cola Blak in various markets around the world in 2006.

The new drink, a combination of Coca-Cola Classic and coffee extracts, will be first launched in France in January before being rolled out in the United States and other markets during 2006.

A Coke spokesperson said Coca-Cola Blak will be a mid-calorie drink, similar to Coca-Cola C2, which was launched in April 2004 and contains half the sugar, calories and carbohydrates of regular colas. The formula for the new beverage is expected to vary based on local tastes.

Analysts have said one of the keys to the company’s future is capturing more consumers who have moved away from sugary soft drinks to diet versions, or to healthier low- or no-calorie beverages.

I’m very cynical. Buy this as soon as you can find it, because it’ll become a collector’s item very quickly. Seems like Coke “innovates” new products a little too quickly, but can’t make them stick. Trying to extend the Coke brand seems like a force play that doesn’t have anything real behind it. It is COKE! You must LOVE it! You must DRINK it! Bleccgh.

New DVD Player

Well, I took the leap today and ordered a DVD player. Yep, I’m Mr. Early-Adopter, eh?

I chose the Panasonic DVD-CV51

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. It is a 5-disc changer, which means it will replace my CD player in the stack of black boxes currently taking over my living room.

It has all my usual 5 disc CD functions, plus a DVD function. And it’ll play my CD-Rs (of which I have many – but I guess many DVD players won’t play ’em) and it will also play MP3 CDRs – not sure how that will work, but it’s worth a shot.

800.com had a very good deal which I found through MySimon. I learned from doing just a little reading that there are a lot of places that are playing bait and switch with availability, shipping costs, etc. Lots of horrific customer experiences on the web. And I guess a phone call 2 days later to sell you more accessories is standard for the lowest priced places. Although with free shipping and a special discount they were offering, I did better than the “unapproved” places.

I paid less, and I have peace of mind. Isn’t life grand? I can’t wait til it arrives!

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