2. Alex Wright of Etsy
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Today’s guest is Alex Wright, who is the director of research at Etsy. We discuss the partnership between qualitative and quantitative research at Etsy and how his background in journalism helps him with the storytelling aspects of managing the research function.
Etsy’s not just in the business of trying to generate maximal profits every quarter. Yes, we’d like to be profitable, but we also want to serve the community of sellers; we want to be environmentally responsible; we want to support the local community. – Alex Wright
Show Links
- Episode transcript
- Alex Wright
- Follow Alex on Twitter
- Cataloging the World – Alex Wright
- Etsy
- Rob Kalin
- Jill Fruchter
- Roxie Karpen
- DoubleClick
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