Posts tagged “mophie”

User-Generated Content/Participation and MacWorld

Drawing on the participation trend at MacWorld, maybe tying into to the creative and community brand attributes of Mac.

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Scribbling all over the box constitutes a casemod? Maybe that’s a stretch, but it was popular.

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The company is Mophie, the concept behind these concepts is the Illuminator. People submitted ideas, voted on ’em, and the top three are actually going to get made by Mophie!

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Speck was asking people (kids?) to create a new case design, although any prizes were strictly random.

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