Posts tagged “flamingo”

Needs

Booking the hotel for our event at the IASummit I found this rough edge on the confirmation screen.
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Circled in red, about halfway down. “Need copy.” Yes, you do still need the copy there. Sad that you launched this with the memo-to-self still intact. It’s smart to use a different tool for marking up content, lest the markup gets confused with the content itself. Proofreading can catch some of those mistakes, but not all of them. And here, we the end-user get a small reminder of the hands at work behind the scenes.

Series

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