Radar Magazine does a great piece on the growth – elsewhere in the world – of the market for premium toilet paper. Led me to Renova.

Renova Black

SURPRINSING & UNIQUE

Discover today which tissue product is more Fashionable & Unique, just right for your sensual needs.
The very best in luxury bath tissue has a name: Renova Black
Fashionable, Sensual, Sophisticated, Fun, Unique!

and Fracheur
FOR A SUPERIOR HYGIENE

Renova Fracheur is a pioneer generation of toilet paper thanks to its active softness. Tiny drops of rich cream envelop the fibres of this tissue paper, enriching its structure with moisturising compounds.
Soft fibres start off the process, by cleaning your skin, causing this contact to release a soft moisturising cream.
Renova Fracheur, for superior hygiene.

That last one sounds like a delicious chocolate surprise of some sort.

And this ad

Is she going to wipe him once she finishes getting his underpants off?