ABC’s “Wife Swap” looking for a Boing Boing style family (you’ll get $20k)

via Boing Boing

Wife Swap is part of ABC’s primetime line-up and we are currently casting families for its second season. The premise of Wife Swap, which generated a lot of buzz in its inaugural season, is that one parent from each household swaps places for ten days to experience how another family runs their lives. It is an incredible family experience and opportunity to both learn and teach different family values. Wife Swap is a fascinating story of what happens when two married couples see themselves, and their spouses, in a whole new light.

Potential families can live anywhere in the United States, but we ask that families who apply consist of two parents that have at least two children, over the age of 5, living at home.

All participating families receieve a $20,000 honorarium fee too!

Wow, $20K – I wonder if this begins to set the bar a little too high for the ordinary incentives we pay households for user research!!!


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